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Toyota Showroom — Toyota


The Parisian “place to be” of Toyota revolutionizes the idea of ​​the concept store by wanting a theatrical setting that gives way to the cars on display. Toyota wanted to associate a place to eat that Ora ïto conceived as a flexible space.

On the service side, a bar with rounded shapes can complete orders initiated within the restaurant of Hisayuki Takeuchi, rue André Lefebvre. For the main room, he staged a combination of tables and chairs that mix the white Corian — this durable synthetic resin which can be carved, stuck and even thermoformed — with the supple red of the seats. Everything fits and stacks together perfectly.